On May 8th, in Tokyo, Japan, Prada and LG announced the release of the 3G Prada phone by LG at the Prada Tokyo Epicenter. The Prada phone has a sleek, clean design and features a cutting edge touch screen interface with force feedback, eliminating the need for a standard keypad.... Read More
On May 8th, in Tokyo, Japan, Prada and LG announced the release of the 3G Prada phone by LG at the Prada Tokyo Epicenter. The Prada phone has a sleek, clean design and features a cutting edge touch screen interface with force feedback, eliminating the need for a standard keypad. The touch screen provides a force feedback interface, a world first for the mobile phone industry. Force feedback creates a tactile sensation on the screen of the Prada phone, so when a button is pushed the user can instantly recognize it, thus making control of the phone easier. The Prada phone also comes equipped with a stylus for making notes and drawings. The classic Prada design has a slim figure at only 12.7 mm thick and weighs under 100g. A range of Prada accessories have also been designed for the phone such as a carrying case. Giacomo Ovidi, Director of Business Development at Prada, emphasized that this is not merely a PR exercise or branding opportunity for Prada and LG, but from its conception the p See Less
