Coolspotters Blog

Happy 2nd Birthday Coolspotters!

Happy 2nd Birthday Coolspotters

Two years ago today, Coolspotters was born.

When we launched Coolspotters, we had a simple goal — to build a community for real people, centered around their passions for fashion and popular culture. We wanted to make creating, discovering, and sharing content about your favorites products, brands, and celebrities fun and easy. We lifted the curtains on May 7, 2008.

Since launching we’ve grown from zero to over 600,000 unique users per month and over 4 million monthly pageviews. We are a fast growing, global community with users from almost every country in the world. We are one of the most active user-generated fashion sites in the world and many consider us to be to be the most definitive source for celebrity-related fashion anywhere.

We couldn’t have gotten to here without you. We’d like to thank everyone in the Coolspotters community for making the site so successful.

Here are a few of our favorite letters from the community:

“What I love about Coolspotters is that it provides a platform for everyday people to share and discover new products, and entertainment. It’s easy to use, it’s user-generated, and best of all it allows me to connect with people who share the same interests as me.”BBUser

“Coolspotters helps me achieve my true style. It allows me to purchase things that aren’t offered in my town. I have grown to make good friend through the site that I wouldn’t give up!”Kerbear585

“I’ve always been told that I have a knack for fashion – an uncanny way of identifying clothing by the designer. Coolspotters allows me to put my knowledge to good use and help others in their search for products. Someone is always wondering “what is Kristen Stewart is wearing?”, “who designed that handbag Serena carried in that last episode of “Gossip Girl”? Or “Where can I find clothes I liked in the ‘Twilight’ movies?” Not only can I help someone find what they want through Coolspotters, but other users lend their help too. You’ll find what you’re looking for here much faster than any other online source. Just like buying shoes, Coolspotters is easily addictive.”Cortni

We feel incredibly humbled to have such amazing and creative people using the site. Thanks to each and every one of you!

The last two years have been amazing but we’re just getting started. We’ve got an incredible product roadmap and we look forward to you joining us for the years ahead.

The Coolspotters Team

Aaron LaBerge ()
CEO & Co-founder

9 comments for this post
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  1. Natalie

    I adore Coolspotters. It is a site I visit daily to help me keep up with the latest trends worn by my favorite celebrities. I have made many dear friends all because of this site and I love it!

  2. Yeah I have a birthday on the same day :) May 7 The Best Day! xD I like coolspotters for rationality and is very interesting celebrities fashion and it´s my big inspiration! Keep it up!

  3. Happy Birthday! I love it here, it’s easy, fun and LOVELY! This is where I get most of my fashion inspiration from and this site has helped me learn so much about different designers, stores and other amazing stuff.
    Thank you and keep it up.
    xx Love Enna.

  4. As part of the community family for a year and a half, I’d like to wish Coolspotters a Happy Birthday! Here’s to another two years and way beyond. :)

  5. I really do love this site. My quote is the one above. It does help me achieve my true fashion sense. I love being able to become friends with people from all over the world and learn new things. And this site lets me do that. Can’t wait to see what is more to come!

  6. Stephanie

    Happy Birthday, Coolspotters! Aaron and Eric, this is an amazing site and as I state on my Profile page, “I am hopelessly addicted…”. I am looking forward to MANY more years of spotting!

  7. Coolspotters for me is the ultimate source for the fashion of the future, to keep up with trends to come and hot items. I’ll never forget seeing Kristen Stewart in a military coat at one point and see it at the H&M about 6 months later being introduced as the latest fashion. Talk about being ahead of things! All thanks to Coolspotters :-)
    A big UP from The Netherlands for your fantastic website, keep it up!

  8. I would like to know how a producer can go from number one to number sisty eight in one day what keeps them moving down?

  9. I LOVE this site! It’s my #1 source to check out what celebs are wearing, it has settled many fights amongst friends 😉 when we argue about who wore what lol! Keep up the great work!

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